Key Topics

• Introduction to Gen-AI: Overview of Gen-AI
• How Gen-AI transforming the real estate sector
• The key trends and the role of Gen-AI
• Lead Generation and Client Engagement
• Using AI powered chatbots
• Personalized marketing
• Generate content
• Automated the content for marketing use
• Design and images by using AI
• Market Analysis and Valuation
• Analysis data by Gen-AI
• Summary Document/Compare Document
• AI tools for compare the documentation
• Summarize content from the legal document
• Interactive Session and Case Studies
  • Real-life examples of real estate professional using Gen-AI
  • Prompt effectiveness – discuss how to give a proper input to Gen-AI to help real estate professional ask question effectively.
  • Q&A
  • Hand-on demonstration.

Learning Outcomes

These learning outcomes aim to provide non-tech real estate professionals with a general understanding of Generative AI and its applications in the real estate industry, equipping them with the knowledge to leverage technologies effectively

• Understand the Role of Gen-AI in Real Estate
  • Gain an overview of Generative AI and its transformative impact on the real estate sector.
  • Identify key trends and innovations driven by Gen-AI in the industry.
• Leverage AI for Lead Generation and Client Engagement
  • Utilize AI-powered chatbots to enhance client communication.
  • Implement personalized marketing strategies using Gen-AI.
• Generate AI-driven Content
  • Automate content creation for marketing purposes.
  • Use AI tools to design visuals and images efficiently.
• Conduct Market Analysis and Valuation
  • Analyze real estate market data using Gen-AI for better decision-making.
• Streamline Document Review and Summarization
  • Use AI tools to compare legal documents and summarize content effectively.
• Enhance Prompting Skills for Gen-AI
  • Develop the ability to craft effective inputs (prompts) to maximize the utility of Gen-AI tools.
• Apply Gen-AI through Interactive Sessions
  • Gain hands-on experience with Gen-AI tools and techniques through demonstrations and real-life case studies.
• Consolidate Learning and Practical Application
  • Recap key takeaways, engage in Q&A, and apply insights in practical, real-world scenarios.

Who Will Benefit

• Real Estate Agents
• Property Managers
• Real Estate Valuers
• Compliance and Risk Management Professionals
• Marketing and Sales Team in Real Estate Firms
• Real Estate Consultants

Speaker

Dr Ethan Yeoh

Ethan's career journey began as a Software Engineer and progressed into pivotal roles within AI, data, and automation. His academic accomplishments included earning a doctorate and master's degree, demonstrating his deep involvement in technology research. He has held positions at esteemed organizations such as Fraser & Neave (F&N), AXA, Petronas, Accenture/Avanade, Mercedes Benz, and AMD, where he led groundbreaking projects in AI, Automation, Data analytics, and software development, showcasing his talent for driving innovative digital solutions. Ethan embodies a lifelong commitment to learning, continuously adapting to industry changes, a quality that underpins his highly successful career